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Managerial Economics and Financial Analysis

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Managerial Economics is the youngest of all social sciences and has great importance in business organization. The prime function of a manager in a business organization is decision-making and forward planning. Managerial economics is an offshoot of two disciplines – economics and management. Therefore, it is necessary to understand what these disciplines are, to understand the nature and scope of managerial economics. The two disciplines are vast. The book gives a brief note about these two disciplines.

Keywords

Managerial Economics Market Research Statistical Methods Cost Analysis Market Business Liberalisation Globalisation Privatisation Capital Cash fund Financial Accounting Ratio Analysis

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