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Innovation Leaders
Description
Innovation leaders promote and address the innovation agenda in their company. Through personal conviction or competitive necessity they are obsessed with providing superior value to customers through innovation. They know how to mobilize their staff behind concrete innovation initiatives and do not hesitate to personally coach innovation teams.
Using real business experience and empirical research, Deschamps characterizes a specific and distinctive form of leadership that stimulates and sustains innovation.
This book will help you improve the innovation performance of your organization by:
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identifying and recognizing your company's innovation leaders, both through their behaviour and priorities
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encouraging spontaneous innovation initiatives, bottom-up, and steering innovation proactively, top-down
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distinguishing between four different types of generic innovation strategies and understanding their different leadership imperatives
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realizing that each innovation strategy requires a different style of leadership and different priorities
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assessing and developing your innovation leadership environmental and resources.
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