Strategic planning is extremely important to individuals (regardless of the role they play, their position or title, or their area of responsibility), their teams, and their organizations. This chapter introduces readers to what “planning” typically means and entails, gives examples of how people in different walks of life typically plan, describes how strategic planning differs from but is similar to tactical planning, points out general advantages and challenges of strategic planning, and reveals the implications for strategic planning that served as the impetus for this book.
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